BookGrabbr
Download. Share. Repeat
Marketing Plan
As part of the BookGrabbr's partnership with us, we developed a marketing plan that contained branding messaging and outlined strategic steps leading up to the brand launch as well as long-term marketing strategies. The plan included tactical ways to raise awareness among potential readers or "Grabbrs" before, during and after the launch as well as how to build and retain publisher and author relationships to ensure population of content on the site.
Marketing Materials
We also developed marketing materials such as booth designs, collateral, ads, videos, and presentation materials to aid in gaining traction leading up to the company launch.